Subject line of the week
Tuesday, April 7th, 2009 at
3:06 am
by Anita Ashland
My favorite subject line from last week was Ed Dale’s “Why is Ed SO HOT and FASHIONABLE?”
Of course I knew it was a tactic to get me to open the email and figured the email was probably about Ryan Deiss’ Continuity Blueprint or John Carlton’s Simple Writing System and not about fashion. Alas. But I liked it. He’s a fun guy and not afraid to let it show in his subject lines.
Filed under: Subject Lines
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Anita Ashland is a direct response copywriter specializing in email copy. Sign up free to get fun stories about email copywriting and more!
