Remember those comic book ads from back in the day? I’m pretty sure the Grit ad in the Richie Rich comic books I loved to read was the first ad I ever saw that seized my imagination and made me want to start my own business.
I never succumbed to the temptation to sell Grit, however. Although I did once indulge in a purchase of X-ray specs. The conversion rate of those comic book ads was probably high.
Anyway that Grit memory was the first thing that popped into my mind when I listened to the NPR Ted Radio podcast about how grit is the key to success.
What is grit? According to psychology professor Angela Lee Duckworth:
Grit is living life like it’s a marathon, not a sprint.
Duckworth’s research shows that grit is a better indicator of success than IQ and family background.
How to foster grit in our kids and ourselves? Knowing that the ability to learn is not fixed and can change with your effort.
NPR podcast about grit