Pithy copywriting tip #2: Prospects Are Like Bascom Robbins
Tuesday, March 2nd, 2010 at
9:18 am
by Anita Ashland
Prospects come in different flavors.
Romantics, pioneers, introverts, extroverts, geeks, bargain hunters and status seekers.
A sales letter targets one. The right email series will reach all of them.
Tagged with: Pithy Copywriting Tips
Filed under: Pithy Copywriting Tips
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Anita Ashland is a direct response copywriter specializing in email copy. Sign up free to get fun stories about email copywriting and more!
