Fun Friday: On baseball flips and marketing

Check out this video of a baseball playing doing a flip over a catcher to avoid getting tagged:

Of course after watching this I wasn’t content… I wanted to know the player’s story.

Does he have a gymnastics background? Did he hurt himself? What was going through his mind before deciding to do the flip? Where did he grow up?

He’s an ordinary player who plays for a team with a losing record, yet he managed to do something extraordinary. This play happened two days ago and the video has more than a million views already.

The marketing (and life) lesson here is pretty obvious. If it seems for all the world like you’re going to get called out, there’s probably a way you can flip over the catcher too, so to speak.

And when you do, be ready with your story. Nothing makes people want to hear your story more than when you do something remarkable.

If you want more details about this baseball player’s story, click here.

Filed under: Email Marketing • Fun • Stories

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