About
In 2004 I officially became an entrepreneur and began as an online bookseller, selling used books on eBay and Amazon. This gave me an outlet for my love of books and it’s work that can include my young daughters as well. They accompanied me when I went to thrift shops and library sales to look for inventory. I learned a lot by being responsible for every aspect of the business, from shipping, to writing the book descriptions and communicating with customers.
One thing has led to another and along the way I have also developed internet marketing and copywriting skills. I majored in English at the UW-Madison but while I was there no one ever told me that copywriting existed as a career option. Most people seemed to think that teaching was the most viable option for an English major but classroom teaching isn’t my thing.
I have studied copywriting the last few years and taken on some clients (check out my samples here). I love writing product descriptions, autoresponders/e-mails, web copy and creating and maintaining blogs.
I used to think you needed expensive software like Dreamweaver to make websites and it seemed too intimidating to me. But last fall I partnered with another copywriter and created www.debt-free-mom.com.
I’ve studied internet marketing a lot this past year and know how to drive traffic to a website by using the following techniques, many of them involving Web 2.0:
- Writing articles and submitting them to article directories such as ezinearticles and goarticles.
- Using social networking.
- Writing blog posts.
- Responding to questions in Yahoo Answers.
- Being active in forums and sometimes serving as moderator.
- Classified ads (yes, ads in real newspapers, not Google Adsense).
It’s not enough to attract traffic, of course. You also need to capture their e-mail addresses and stay in touch with them. I thoroughly enjoy building a rapport with clients through autoresponders.
I read books about marketing in my spare time. I recently finished the Guerilla Marketing Handbook by Jay Levinson & Seth Godin and Ice to the Eskimos by Jon Spoelstra.
I love helping businesses grow and co-creating and being part of the process. Marketers that have both writing skills and experience marketing on the internet are hard to come by. So if you are in need of my services, what are you waiting for? Contact me now. 