Archive for the 'Stories/Storytelling'

Breaking Bad in your marketing

I have yet to watch an episode of Breaking Bad,...
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Getting customers the Big Red way

It’s college football season, which I...
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The most important ingredient of email copywriting

“Believability is far and away the most...
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How a rescued cockatiel can rescue your sales

So I recently found myself standing at a busy...
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The 3 necessary elements in a selling story

All stories needs a beginning, middle and end....
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